At Home Business – 5 Easy Ways To Grow Your Mlm Downline Fast!
You hear it time and time again…give value to your prospects and you will enjoy an endless supply of people wanting to join your at home business.
Put another way, help as many people get what they want and you will get what you want. That is something you should never get tired of hearing because quite simply, it’s one of the most powerful concepts in building a strong at home business. In the world on network marketing, this is still one of the most misunderstood areas of business we come across.
The initial reaction is to push home your marketing point; for many MLMers it’s how great your opportunity, company and products are. To the prospect, it doesn’t mean a thing and they really don’t care. What they want to know is how can you help them achieve their desires and what can you do for them.
Generating MLM Leads
Too many people in network marketing seem to think the party’s over once a lead comes into their business. In fact, they are almost at the point of celebrating and while it’s exciting, the party has really only just begun.
No way. This is what separates the good networkers from the “wannabes.” Attracting prospects is simply part one of the equation. Part two is the crucial step. Guiding them from interested to ready to join.
Now begins the important at home business presell. This is where the “rubber meets the road.” Here are several techniques you can use to give your new prospect value and to get them to trust you enough as the person that’s the right fit for their future business building plans.
5 Ways To Presell A Prospect
1. Produce a written report and send it to your list. This report only needs to be between 5-10 pages. What can you write about? Here are some suggestions:
- write a report on your prospecting process and how you attract people into your business funnel
- how to maintain focus in a at home business and simply write about how you do it
- write a list of free resources your list can utilize
2. Offer to speak to your prospects on a one-on-one basis but make it sound like there is a touch of urgency about it. Limit it to a certain number for a limited time and watch the response rate.
3. Offer email support. Give them a different email to your main address and let them know this is where they can ask you questions about anything related to building and running an at home business. Let them know you are pretty busy though and not to abuse this privilege.
4. Offer a free course. This could be based around your internet network marketing process and deliver it to them over several weeks.
5. Produce video and audio training. This doesn’t need to be a “War And Peace” production but something people can utilize. For example, producing a video on how to sign up and create a Squidoo lens for example or how to link a keyword within an article using html or how to submit an article to the major directories such as Ezine Articles.